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FOR IMMEDIATE RELEASE
Contact: Julie Atherton
JAM Media Collective
Sanita Takes “Handcrafted” to New Heights
with Hand Painted Clogs on TheSwanx.com
Limited Edition Wearable Art -The Sanita Way!
San Diego, CA – November 30, 2009 – Sanita, the original, handcrafted Danish clog, is pleased to announce that their footwear is now available with stunning, hand painted designs on TheSwanx.com.
Sanita has a rich history in traditional craftsmanship, making clogs the old fashioned way in Denmark for over 100 years. Now customers, can enjoy Sanita’s three most popular styles, the closed back clog, the open back clog and the mary jane, in a variety of hand painted motifs to suit their individual style. Close to 100 unique designs are available on line and new designs are available weekly. Only 48 of each design are ever painted, making them limited edition works of wearable art. In addition, customers looking for a custom design are invited to work with The Swanx artistic design director to create their unique design.
“We have always prided ourselves on our heritage of handcrafted design,” says Gene Kunde, CEO Sanita Clogs, Inc. “It is truly a joy to take this concept a step further and see our clogs come alive with beautiful, hand painted designs of The Swanx artists.”
The idea of hand painting Sanita clogs came from Shawna, a nurse in the Seattle/Tacoma area, who always enjoyed the colorful scrubs available and thought her plain black clogs needed something more. She and her husband, Curtis, now work with 15 local artists to create the hand painted designs sold exclusively at TheSwanx.com. The unique designs attract women from across the globe and from all walks of life, looking for something individual in this era of mass production.
“We have worked hard to develop the right formula for our collection - the perfect paint, the proper sealer, the most beautiful design,” says Curtis Johnson, owner of The Swanx. “But one thing that never was in question was our canvas. We choose Sanita, the original clog. You can’t beat hand craftsmanship and over 100 years experience.”
About Sanita Clogs Inc.
Sanita Clogs, Inc. is the US division of the original Danish clog maker Sanita Footwear A/S. Headquartered in Southern California, the company is the exclusive distributor of the handcrafted European made Sanita products to premium footwear retailers across the US. Sanita’s inspiration is based on the Danish word “hygge”, translated to mean “making everything cozy”. Utilizing innovative designs and precise standards, the company provides clogs that are comfortable and the latest in fashion. Sanita clogs have been awarded the “Seal of Acceptance” by the APMA (American Podiatric Medical Association) for its quality and comfort. Today, Sanita distributes its footwear in over 40 countries around the world. www.sanitaclogs.com
Swanx Hand-Painted Sanita Clogs Review
May 28, 2009 by J. R
ica Middlebrooks
© 2009 Associated Content, Inc.
The Swanx Hand-Painted Sanita clogs are a collection of the most unique and colorful clogs perfect for any time of the year. The collection of Swanx clogs offers closed back, open back, and Mary Jane style all available in various designs. In fact, consumers have the choice of designing their own Swanx Hand-Painted Sanita clogs by submitting a sketch to the Swanx Art Director.
All of the Swanx Hand-Painted Sanita Clogs are made from premium Cabrio leather and are designed with extra padding for comfort. Each footbed is anatomically shaped with leather linings, protective heel caps, and skid-resistant outsoles. The Sanita Original Collection of the Swanx Hand-Painted Sanita Clogs are in fact one of the shoes that is accepted by the American Podiatric Medical Association.
Clogs have always been popular and continue to be so today particularly as a daily shoe to wear with jeans and pants. The Swanx Hand-Painted Sanita Clogs are designs from a variety of collections including the Signature Series, Funky Styles, Floral Designs, Birds, Bees and Bugs and the Create Your Own Designs. The Swanx Hand-Painted Sanita Clogs are also available in children's sizes.
One of the more trendy designs from the Funky Styles of Swanx Hand-Painted Sanita Clogs is the Bad to the Bone design. Bad to the Bone consist of a design of skulls and crossbones with accents of pink and white or all white.
One of the popular styles from the collection of Swanx Hand-Painted Sanita Clogs with the open back styling is the Sonya, which is black with a design that depicts a beautiful Asian floral scene in hues of pink and green. The Sonya from Swanx Hand-Painted Sanita Clogs also retails for $139.00.
For the individual interested in the Mary Jane style from Swanx Hand-Painted Sanita Clogs, the cute shoe with all of the features of the original Sanita Clogs offers a very unique clog in the Marcelle style with the Dragonfly Paradise design in hues of turquoise and greens.
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